January 05, 2018
11street cooks up online content to promote partnership with JOCOM
11street has partnered with JOCOM, an m-commerce platform specialising in online groceries and shopping, to offer fresh produce and other frozen goods in the lead up to Chinese New Year. As part of its marketing strategy, it is creating a 10-episode cooking show titled Cooking Up Prosperity, which will be streamed online.The show will be sponsored by Clio, Desa Home, Electrolux, F&N, Khind, Kinohimitsu, Maggi, Onenot-enough, Philips, Sharp, SJK Electrical, Starbucks, Sublime and Trine...
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